Miss and Teen North Carolina & Miss South Carolina USA Pageants Find New Home in Spartanburg After 25 Years in Charleston

After more than two decades of tradition in Charleston, the prestigious Miss North Carolina USA and Miss South Carolina USA Pageants are stepping into a new era—making Spartanburg, South Carolina their new official home. The 2025 pageants will be held August 29–31 at Twichell Auditorium, on the campus of Converse University, bringing with them a legacy of empowerment, performance, and excellence.

This exciting move marks not only a change in location but also a bold new vision under the leadership of A Blaize Production, a dynamic, women-led production company committed to redefining the delegate experience. Leading this transformation is Ariana Blaize, Executive Director for four state pageants under the Miss USA banner, including Alabama, Louisiana, North Carolina, and South Carolina. Ariana brings a fresh perspective, a deep love for pageantry, and an unwavering commitment to showcasing strong, purpose-driven women.

Joining Ariana is Quiana Reed, a seasoned pageant executive with a reputation for operational mastery, formerly overseeing major productions across both regional and national stages. As Director of Operations, Quiana’s leadership will ensure a smooth, inspiring, and memorable event for delegates and attendees alike.

“We are thrilled to build roots in Spartanburg,” said Blaize. “The Upstate region’s energy, hospitality, and strong community spirit make it the perfect place to reimagine the pageant experience. Our vision is to deliver an unforgettable weekend that showcases not just beauty and talent, but purpose, passion, and progress.”

As the official preliminary to the nationally televised Miss USA Pageant, the Miss NC and SC USA competitions will bring hundreds of delegates, families, fans, and industry professionals to the area—infusing Spartanburg with energy, economic activity, and a platform for partnership.

A Blaize Production is a premier event and media production company focused on reimagining the Miss USA state pageants through high-level storytelling, immersive production design, and a delegate-first mission. With Spartanburg as its new creative hub, A Blaize aims to build long-term impact and elevate the region's presence in national pageantry.